Marketing and content
Firecrawl MCP
A standalone connector that's a favorite in the builder community, turning any website into clean, structured text your AI can actually read: for competitor research, gathering sources, and pulling in live web content.
Good content research means reading a lot of web pages: competitors, sources, references. Feeding those to an AI is messier than it sounds, since raw web pages are full of menus, ads, and clutter that confuse the read.
What it is
A standalone connector, and a favorite in the builder community, that turns any website into clean, structured text an AI can actually use. It handles single pages or whole sites, so the assistant gets the content, not the clutter.
What it does for you
Research and content work get faster and more grounded. The assistant can pull what competitors are saying, gather real sources for a piece, and work from live web content instead of stale training data, which means better drafts and fewer made-up facts.
What you'll need
A Firecrawl API key, which has a free tier. The connector is free and open source. Heavier use moves to Firecrawl's paid plans.
How we'd set it up with you
We connect it, set the key up safely, and wire it into how your team researches and drafts, so pulling clean web content is part of the flow rather than a separate step. We also show them how to aim it well, since good scraping and research prompting makes the difference.
Ready when you are
Want this built into your business?
You can grab this yourself from the source. If you'd rather have it wired into your tools and your team trained to run it, that's what we do. The Free AI Opportunity Assessment is where we start.